UGC Campaigns
Real people. Real content. At scale.
What is UGC?
User-generated content (UGC) is content made by real people about your brand - not by your marketing team. It's the most trusted format on social media. 92% of consumers trust peer content over brand advertising. UGC campaigns put that trust to work at scale.
Clouted designs and executes structured UGC campaigns that activate creators to produce authentic, platform-native content for your brand - from product showcases and unboxings to storytelling posts, reaction videos, and trend-based formats.
How it works
We build the brief, source creators matched to your audience and tone, manage the entire production and approval process, and report on performance in real-time. You get a campaign that looks like organic adoption - because it is.
The difference
Most UGC tools hand you a marketplace and make you do the work. Clouted handles strategy, sourcing, briefing, review, approvals, payments, and reporting. You focus on your brand. We handle the distribution.
Who it's for
Brands and artists who want to build cultural presence on social without looking like an ad. (Especially powerful for product launches, album releases, game drops, and app installs).